UI vs UX: Introduction
UI (User Interface) and UX (User Experience) are crucial to product design but serve different roles. UI focuses on the interface's look and function, while UX encompasses the entire user journey with a product.
Understanding User Interface
UI is the point of interaction between the user and a digital device or product. It includes screen layout, transitions, interface animations, and every micro-interaction. UI design is about visual touchpoints.
Delving into User Experience
UX is the emotional outcome after using a system. It is the process of developing and improving the quality of interaction between a user and all facets of a company. UX is about how a user feels.
UI's Tangible Elements
UI design is tangible and centers on the presentation. It deals with buttons, icons, spacing, typography, color schemes, and responsive design. The goal of UI is to guide visual interactions.
UX's Broader Scope
UX takes into account the complete user journey, including aspects like usability, function, and efficiency. It begins from understanding user needs to creating a smooth navigation flow.
Interdependency of UI/UX
Though different, UI and UX are interdependent. An intuitive UI is ineffective without a good UX, and vice versa. The UX strategy informs UI decisions, aiming for a cohesive and seamless user experience.
Surprising Fact
The term 'User Experience' was coined by Dr. Donald Norman, a cognitive scientist, in the mid-1990s while he was working at Apple. His goal was to address all aspects of a user’s interaction with a company.
What is UI primarily concerned with?
User's emotional outcome
Complete user journey
Interface look and function
Company
