The Heritage and Innovation of Ricola: A Swiss Herbal Legacy

Ricola's Swiss Origins
Ricola's Swiss Origins
Ricola is known for its herbal lozenges. Founded in 1930 in Laufen, Switzerland, by Emil Richterich, the brand has become synonymous with Swiss quality and natural herbal products.
Secret Herbal Blend
Secret Herbal Blend
Ricola's fame stems from its proprietary blend of 13 herbs. These herbs are grown in the Swiss mountains and are used for their soothing properties and distinct flavour in Ricola's products.
Eco-Friendly Herbal Cultivation
Eco-Friendly Herbal Cultivation
Ricola is committed to sustainable farming. The herbs used in their lozenges are cultivated without pesticides, ensuring eco-friendliness and purity of ingredients.
Innovative Product Expansion
Innovative Product Expansion
While Ricola started with lozenges, their product line now includes a variety of formats like teas, chewable gummies, and throat drops, each containing their signature herbal blend.
Global Cough Drop Icon
Global Cough Drop Icon
Ricola is more than a Swiss brand; it's a global icon. Available in over 50 countries, Ricola is a go-to remedy for coughs and sore throats worldwide.
Cultural Impact
Cultural Impact
The iconic 'Riiii-co-la!' yodel used in Ricola's advertisements has helped cement its place in popular culture, making it instantly recognizable across different markets.
Research & Development
Research & Development
Ricola invests in scientific research to ensure efficacy. Collaborating with universities, the company stays at the forefront of herbal science and product development.
Unexpected Ingredient
Unexpected Ingredient
Ricola once used real gold flakes in a limited-edition lozenge to celebrate their anniversary.
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When was Ricola founded?
1930, Laufen, Switzerland
1925, Zurich, Switzerland
1940, Geneva, Switzerland